A bold personal brand, built to turn heads

Client
Polly Amorous
Industry
Coaching, relationships, wellbeing
Services
Brand strategy, brand identity, website design + build,messaging, creative direction
Partnering with Dirty Mother Pukka podcast star Polly Hazlewood to launch Polly Amorous, delivering a clear creative strategy, a confident brand identity, and a modern website.
The challenge

Polly already had an engaged audience and a strong social presence. But stepping into the more daring space of somatic sexology meant building a brand that could hold both edge and empathy, without losing whatmade Polly, Polly.

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Early on, we landed on a “messy notebook” aesthetic scrapbook-style photography, rough edges, and handwritten flourishes. A visual language that felt intimate, playful, and exciting.

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From strategy and storytelling to branding and website, everything needed to align around one clear mission: creating a platform that guides people from shame and disconnection toward curiosity, pleasure, and joyful connection.

The approach

We didn’t start with design. We started with people.

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We dug into Polly’s existing audience, her best-performing content, and the language her community already uses. Once the direction was clear, we turned it into a platform: clear strategy, sharp storytelling, a distinctive visual world, and a website designed to welcome people in and move them towards action.

But stepping into the more daring space of somatic sexology meant building a brand that could hold both edge and empathy, without losing whatmade Polly, Polly.

What we delivered

• Creative strategy and positioning

• Brand identity design and visual direction

• Messaging and website storytelling

• Website design and build

• Launch-ready assets and creative support

Mammoth just got it. From the very beginning, it felt like a proper partnership, not a process I had to fight my way through.They helped shape my brand and website into something I feel proud of and excited to share. I couldn’t be happier with how it all turned out.
Polly Hazlewood
Founder at Polly Amorous
The outcome

Polly Amorous launched with a clear identity, a confidentplatform, and a brand system designed to grow with her.

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The result is a platform that captures Polly’s voice and evokesher world, giving her audience a place to engage, explore, and take the nextstep on their journey of discovery.

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