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Doubleflow

From Swedish team-building events to global gamification

Since 2020 we've been Doubleflow's creative partner, helping them grow from a live events business into an international gamification company that's reimagining corporate learning and cybersecurity training.

Client
Doubleflow
When
Since 2020
Sector
Gamification, corporate learning, cybersecurity awareness
What we did
Brand, Game design, Platform UI and UX, Content marketing, Video and motion
Doubleflow project

The challenge

Doubleflow began life as an events agency, running team-building experiences in Sweden. As the business grew, so did the opportunity: to move beyond live events into digital experiences that could reach teams anywhere in the world.

The challenge wasn’t just making new products. It was building a brand, a story and a creative engine that could carry a complete transformation, and make every stage of it feel natural, confident and compelling.

How we tackled it

This was never a one-off project. It’s a long-term partnership, embedded in the business and built around momentum.

We help Doubleflow shape the strategy, then bring it to life everywhere it shows up: the brand, the messaging, the games themselves, the content and the creative engine that keeps it all moving.

That has included the look, feel and storytelling for games such as Beat the Fraudster for Klarna and Beat the Hacker, a cybersecurity escape room for Kraft Heinz.

One partner. One standard. Strategy and execution, end to end.

What we made

  1. 01Brand development and ongoing evolution
  2. 02Game design and interactive training experiences, including Beat the Fraudster for Klarna
  3. 03UI and UX design for their own gamification platform
  4. 04Content marketing that builds authority and clarity
  5. 05Video and motion for campaigns and launches
  6. 06Ongoing creative strategy and hands-on delivery

Where it ended up

Doubleflow now delivers gamified training for international organisations. It's a transformation built on clarity, momentum and years of steady work, and Doubleflow is known not just for what it does, but for how it does it.

Now training teams at

  • Klarna
  • Kraft Heinz
  • Porsche
  • Microsoft
  • United Airlines
  • STADA
Mammoth has been our primary creative agency since 2020. Great, high quality work, friendly staff, always delivering on time. Highly recommended.
Erik Sandgren, Founder, Doubleflow
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